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THE BLOG
Happy 6th Birthday A. Calvin Design!
Happy 6th Birthday A. Calvin Design!Blog / Article A. Calvin Design is excited to celebrate over half a decade of helping our clients embrace and promote their businesses with confidence. We’ve grown from a solo freelancing venture into a boutique agency with a core...
Freelancers & Solopreneurs: Squarespace or WordPress?
What website development platform is best for your freelance business, in terms of custom website design and ongoing website maintenance?
AMC Communication: An Identity Design Case Study
AMC Communication partnered with A. Calvin Design to for her new identity. Check out the case study for the identity design.
Don’t Make These 5 Design Mistakes
Are you designing materials for your business? Make sure you avoid these 5 commonly made design mistakes made by small business owners.
Spring Cleaning for Brand Consistency
Follow these 5 simple steps to review your business’s brand consistency and ensure your style is applied to maximize brand recognition.
Is It Time to Start Seeing Other Graphic Designers?
Is it time to dump your designer? Here are some signs to look for if you think it’s time you and your graphic designer should see other people.
justCURATED: A Website Design Case Study
A. Calvin Design helps small business owner make up for lost time with a website design that truly suits justCURATED’s business and brand.
New Year’s Resolution: Make My Business Look Good
If making your business look good is your 2019 resolution, a brand refresh could be the solution. Refresh a dated or inaccurate brand, here’s how:
What is a rebrand and how do I know if I need one?
Is your logo not working for your business? Perhaps it is time for a rebrand, learn more about what a rebrand entails here.
Promotional Postcard Case Study: Delaware Valley Translators Association
The Delaware Valley Translators Association was in need of a postcard design to replace their old tri-fold, they turned to A. Calvin Design.
How to Find the Right Freelance Graphic Designer
Do you need graphic design help but don’t know where to look? Follow these easy tips to find your freelancer.
Why Small Business Owners Should Ditch The Design Hat
As a small business owner, you’re wearing enough hats. Consider a freelance graphic designer to attract customers while lightening your load.
Top 5 Reasons to Hire a Freelance Graphic Designer
Should I hire a freelance graphic designer or a full-time employee? Small business owners are choosing to work with freelancers, here’s why.
You Need a Creative Brief
What is a creative brief and why do you need one? Read more to learn how a creative brief can save you time and increase the quality of your project.
Why White Space is Good Space
White space is the cornerstone to any good design. It is the difference between legible and illegible, engaged and overlooked, or sale and lost opportunity.
8 Rules of Thumb for Giving Your Freelance Designer Feedback
Use these 8 rules of thumb to successfully communicate your feedback to your freelance designer and get to the final design more efficiently.
Why is logo design so expensive?
Why is logo design so expensive? Read here to discover all of the points of value that make the initial investment worth it.
12 Reasons Why You Should Be Leveraging Motion Graphics
By leveraging motion graphics, you can present your message in a way that is engaging, effective, and memorable. Learn about how to leverage motion graphics
5 Low Budget Ways to Increase Brand Awareness
Brand awareness is when people recognize your brand and connect it with your company. Here are 5 ways that small businesses can become recognizable.
What Should Be in Your Brand Guidelines
Your brand guidelines ensure that your identity is used consistently across all platforms. But what should you include in your brand guidelines? Learn here.
Visual Identity Case Study: Tilde Language Services
Tilde Language Services knows that a visual Identity is the face of a business, which is why Owner Jamie Hartz chose to invest in the look of Tilde’s brand.
Is Your Logo Making a Good First Impression?
Is Your Logo Making a Good First Impression? In terms of brand, your logo is your business’ first impression to the world.
Brand Materials Checklist for New Businesses
Download the free Brand Materials Checklist for new businesses to improve your ability to attract, retain, and build a customer base.